Digital Marketing & SEO · Surbo, Lecce, Puglia

Two minds.
One strategy.
Real results.

SEO Twins is a Lecce-based digital marketing agency run by Giulia and Marco Convertini. Technical SEO, link building, content, paid search, and analytics — all done in-house, measured precisely.

Puglia olive grove landscape
Surbo · Lecce · Puglia
7+
Years in Puglia
380+
Campaigns run
94%
Client retention
€6.8M
Revenue attributed
Giulia and Marco Convertini, founders of SEO Twins
Surbo,
Lecce, Puglia.

Founded 2018. Four specialists, all in-house. Serving clients across Italy and internationally.

Available for new clients
2018
Founded in Puglia
380+
Campaigns delivered
94%
Client retention
€6.8M
Revenue attributed
Masseria Trullo Bianco
Agriturismo & Hospitality

Masseria Trullo Bianco

Ostuni, Puglia · Dual Search + Signal Content + Local Pulse

+380% organic

In 5 months

Organic visitors: +380%Direct bookings: +340%OTA commission saved: €2,800/moTop-3 local pack: 29 terms
Legal Services

Studio Legale Carlucci

Lecce, Puglia · Linked Pairs + Signal Content + Data Bridge

+520% organic

In 6 months

+520% organic trafficDR 6 to DR 4758 editorial links placedNew enquiries: +62%
Studio Legale Carlucci
Ortofrutticola Messapica
Agricultural Cooperative

Ortofrutticola Messapica

Taranto, Puglia · Mirror Ads + Data Bridge

6.4× ROAS

In 3 months

6.4× Google Ads ROASConversion tracking: fixedCost per acquisition: -71%Wholesale enquiries: +430%
Client voices

What clients say.

★★★★★

We were losing bookings to OTA platforms every day and had no idea why our website was not working. SEO Twins fixed the technical problems, built content that actually ranks, and sorted our Google Business Profile. Direct bookings up 340% in five months. We recovered the cost in the first two months.

Dott. Saverio Trullo
Dott. Saverio Trullo
Owner, Masseria Trullo Bianco, Ostuni
★★★★★

The Linked Pairs programme was unlike anything our previous agencies offered. Each placement came with a live link and full metrics. Our domain went from DR 6 to DR 47 in six months. Organic traffic grew more than 500%. For a law firm in Lecce competing against practices with twenty times our marketing budget, that kind of result changes everything.

Avv. Mirella Carlucci
Avv. Mirella Carlucci
Partner, Studio Legale Carlucci, Lecce
★★★★★

Eighteen months of Google Ads and zero purchase conversions tracked — because the tag was broken from day one. SEO Twins fixed it in two weeks, rebuilt the campaigns completely, and we reached 6.4x ROAS by month three. The attribution data alone was worth the price of the engagement.

Nicola De Pascalis
Nicola De Pascalis
Director, Ortofrutticola Messapica, Taranto
★★★★★

What separates them from every agency we tried before is that they explain exactly what they are doing and why. Monthly reports tell us which articles are ranking, which links went live, what the attribution looks like. No opacity. No vague progress updates. Just clear data and consistent delivery.

Carmen Falangone
Carmen Falangone
Founder, Studio Falangone Digital, Lecce
How it works

Six stages.
Every time.

The same structure for every client. What changes is the data, the market, and the service mix — not the process.

01
Day 1
Discovery Call

A direct thirty-minute call reviewing your site, current performance, and what you actually need to grow. No pitch, no slides — just a read of your real situation.

02
Week 1
Data Pull

We pull Search Console, GA4, Ahrefs, and Ads data before proposing anything. Strategy built on your actual numbers, not generic assumptions.

03
Week 2
Paired Strategy

Written strategy document with 90-day targets, chosen service mix, and priority actions. You review and approve before we execute anything.

04
Month 1
Execution Starts

Technical fixes land. Links go out with live URLs. Articles publish. Ads restructure. Everything logged against the approved plan.

05
The 5th
Monthly Report

Written report every month on the 5th: rankings, links placed, traffic, ROAS, and the plan for the coming month. No vague summaries.

06
Every 90 Days
Quarterly Review

Full strategy recalibration. What compounded, what changed in the competitive landscape, and where the next 90 days should focus.

FAQ

Common questions.

Direct answers about timelines, pricing, working with us, and what to expect.

All questions →
Paid search (Mirror Ads): measurable outcomes within 2–4 weeks of launch. Local SEO (Local Pulse): first map pack movement in 4–8 weeks. Organic SEO: first ranking movement 60–90 days, meaningful traffic lift 4–6 months. These are honest ranges — exact timing depends on competition in your specific market.
Yes. We work with businesses across Italy and with international businesses targeting the Italian market. The team is bilingual. Our depth in the Puglian and southern Italian market is specific, but we run campaigns nationally and internationally.
Monthly services (retainers) have a 3-month minimum. After the minimum, 30 days written notice to cancel. One-time services have no commitment beyond that engagement.
Yes. The four-person team in Surbo handles every service in-house. No outsourcing, no white-labelling, no offshore subcontracting. When you email, a specialist answers.
Yes, and we recommend it. The services are designed to work together — Dual Search and Signal Content compound each other, Mirror Ads and Data Bridge are nearly inseparable, and Linked Pairs amplifies everything. The custom package builder lets you assemble exactly what you need.
Minimum: Google Search Console read access and GA4 read access. For paid campaigns: read access to your Google Ads account. We never ask for login credentials — only the Google-native access sharing system.
Get started

Ready to
grow?

Start with a free site audit — we assess your current position, identify the gaps, and tell you exactly what needs to change.